Amazon Alexa is a popular name among virtual assistants. It comes with many attractive features. You can use this smart assistant for a wide range of tasks. For example, through an Echo speaker or any other Alexa-equipped device, you can get many advantages, including dimming lights, monitoring temperature, monitoring smart locks, listening to music, and more.

If you have an Alexa device, then you might have experienced a scenario when you get a response from Alexa without asking for any help. There are some certain reasons why it happens. Alexa may respond without asking for help if someone has a…


When you purchase a new Windows PC, you may be excited to know about the Bluetooth capability of your computer. Bluetooth connectivity is a great feature helping you connect Bluetooth enabled devices. With Bluetooth, you can connect any Bluetooth capable devices like smartphones or speakers to your computer. If you don’t know the location of the Bluetooth setting on your PC, you can read this post. This post will show you how to find and enable Bluetooth settings on your Windows computer.

Use Windows settings

Before getting started with a Bluetooth device, you will need to go through Windows settings…


When you use an Android app and exit from it by using the back button, the truth is that the app actually doesn’t close, and it actively works in the background. So, you should know the right ways to close an app. When an app is closed correctly, your Android smartphone gets a speed boost with more free storage. So, let’s see how you can close apps on Android correctly.

What are closing apps on Android?

You can try two methods to close apps on Android. These methods are used for different purposes.

When you close apps using the first…


Data analysis is the most important for getting results in digital marketing. However, misinterpretation of data insights from analytics tools can mislead the digital strategy.

Anybody can make these mistakes, and it does not matter whether you are an experienced marketer or a fresher. The most important thing is to be aware while observing data or reaching wrong conclusions.

Here is the list of Common mistakes digital marketers make when analyzing data:

  1. Ignoring micro-conversions: Traffic on your platform converts through micro and macro conversions. Interactions like newsletter sign-ups, video view, time on site, bounce rate reduction, etc., are called micro-conversions.


Who are nano-influencers?

Nano-influencers are people who have followers between 1000 and 10,000 and create content in a particular niche.

These are everyday people like neighbors, friends, and your cousin who is into watches. You may be a nano-influencer if you have 1000 influencers and a point of view with which people like.

Today brands are collaborating with these nano-influencers to market their brand.

You must be wondering why a brand would want to include nano-influencers in their marketing campaign when they don’t have massive followership like celebrities?

Reasons why brands collaborate with nano-influencers:

Trust and Engagement:

Nano-influencers do not…


Samsung and Apple are strong contenders in the U.S. market. The clash between Samsung and Apple is quite famous. Both companies often troll each other to bump into each other. While Samsung has earlier trolled Apple for its big notch, Apple has also made fun of Samsung for its slow Android phones and unsafe app stores. The competition is on the next level as Samsung is trolling Apple for its iPhone 12 Pro Max and doing this with a full-fledged marketing strategy to kill Apple’s reputation.

The South Korean company has now released two new videos to make fun of…


Technology companies are having concern about climate change.
They are moving towards zero carbon footprint. The new effort is being made by Google, which is planning to bring a feature that can help in driving non-stop and with less pollution, which is ultimately going to help reduce carbon emission. This will happen with the help of Machine Learning Technology. Let’s find out the whole story.

Most people are locked in their homes due to lockdown, but those traveling daily for the required service by their car are being affected by rising petrol prices. …


After the pandemic, most people are doing work from home. Internet consumption suddenly raised after the pandemic. Poor speed is a major issue for users. Companies are getting a lot of complaints related to network issues. Now, tech titan Google came up with a solution for their very famous app Google Meet.

Google Meet is offering a feature. The feature will send users a notification if their internet connection is damaged. This video chat app will provide tailored troubleshooting recommendations as well as quick action to reduce resource consumption. When users are unable to join the call, Google workspace will…


Every year Google rolls out thousands of updates to improve the quality of search results. However, Google is in the news for the core algorithm updates that it has rolled out on 2nd June, 21, and the other part of the same update is releasing in July.

This time Google has released a broad core algorithm update which impacts the Google search overall. The main focus of this rollout is to improve search relevance.

This update has raised concerns among site owners regarding their site ranking on Google search engine page as some noticed a drop in their ranking, and…


On 26th May, Facebook Inc declared that users of Instagram and Facebook will now have the option of hiding like counts on their posts from the public. This change gives more power in the hands of users to use it as per their interest. So, now before sharing a post, you can choose to hide like counts.

On Instagram, you can also hide like counts on other posts by visiting the new Posts section in Settings. Once selected, it is applicable for all the posts visible on your page. They have gone one step ahead and given more control by…

John Jack

I am an IT Expert, Provides You a Better and Safe Internet services and Networks Services so you can safely do your business.

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